As a nominee of Design S, I participated in the design event Design D which was organized by the Svensk Form and took place June 8 at the Museum of Architecture in Stockholm.
It was a very interesting day that began with an optional workshop. I chose the one about design and profitability where I had the opportunity to be a part of very interesting discussions. Maybe the most important things we talked about, were understanding the customers needs’ and the importance of delivering.Personally I think it is important to mention that graphic design solutions are not only about delivering what the client needs, but also about anticipating what the clients future needs, and consider this aspects in the design process. This way you avoid potential problems and unnecessary corrections in the future. “Will you perceived this symbol in the same way in other countries”, “will the color work on all materials that will be used”, “is the layout flexible for changing language or content” etc.
After lunch in the sun it was time for the first speaker, Cara McCarthy, chief curator at the Cooper-Hewitt National Design Museum. She spokeabout Why Design Now?, a design triennal that recently opened in New York. Worth looking into if you are interested in first class design solutions and design that can change world. The presentation ended with an example of how excellent graphic design help communicating a strong message. It’s breathtaking, look at www.girleffect.org.
The day ended with a ceremony where the nominees and winners received a diploma. The awards were given out by the Swedish culture minister, Lena Adelsohn Liljeroth. The day after, some of the design contributions was shown in media, for example on TV4, where they mentioned Ecopack.
Yo can see the design exhibition from Design D at the Museum of Architecture in Stockholm.
We think it’s exciting with social networking in professional context, and it will be interesting to follow the new network KLM, “Kvinnor som Leder Medier” (Women Leading Media) that was created recently by leadership developer Cecilia Zadig.
We heard about the new network in an early stage since we had the honor to develop KLM’s graphic identity and designing the invitation to the Leadership Conference that took place May 20th of 2010 in Stockholm, and the diploma for the new award for Women Media Leaders “Årets Mediaamazon “. “This year it was Hanna Stjärne, future analyst at Sveriges Radio, who was honored to receive the prize.
To determine the graphic design, we took inspiration from different sources. The little bird represents “the messenger”, but unconsciously I think we also were inspired by the airline KLM! We also thought that not all women’s networks need to be characterized by pink, and chose to use warmer colours. Of course, we decided to decorate with flourish shapes, which also match with Cecilia’s own logotype. Finally, we want take this opportunity to congratulate Cecilia for becoming the Leadership Developer this year at Kompetensgalan! which awards the best leaders and chiefs in Sweden every year.
Insitus proudly announces the nomination of Matilda Ripenberg as a finalist for the most renowned design contest in Sweden Design S, Swedish Design Awards. The project is a packaging for batteries with an ecological concept and a very simple implementation, named Ecopack. It helps you separate the old from the new batteries, keeping them always together in the same place, avoiding them to end up in the trash. A little help for the environment through a innovative solution, now competing with the best 31 designs in Sweden 2010.
The winners will be announced on the 8th June, we wish you the best of luck!
Hello World! This is the welcome message you receive when you install your blog in WordPress. It has been a good experience to create this first blog, we have been able to install it without problems, and as a start we added a plugin to be able to write articles in three different languages, we added “AddThis” with tools for online social sharing and we personalized the layout an look in order to adapt the blog to our business.
And that was exactly what I wanted to talk about, our business! Later on we will tell you more about the opportunities that exist with the amazing WordPress, but the purpose with this first post is to introduce you to what we do. The original idea with Insitus was to help small businesses with customized solutions for promotional material and Web services. Once you have a good business structure and developed stong corporate values, it is extremely important to implement these values the visual identity and your marketing strategies. We help business to improve their visual communication, but we can also offer solutions and tools so they can promote themselves on Internet, which gives marketing results in a cost effective way.
Our vision is to become a reference for small and medium-sized enterprises that needs develop or renew their graphic identity and increase their web traffic. Our goal is to always deliver high-quality graphic design and building trust with our customers thanks to satesfying, long-term results.
Our passion is creativity and visual communication. We believe in functional and minimalist design, marketing with measurable results and the new trends of networking and exchanges with clients. And caring about the clients of our clients! We think this is an excellent formula for your success.
Insitus proudly announces the nomination of Matilda Ripenberg as a finalist for the most renowned design contest in Sweden Design S, 
